Jay Ray

Jay Ray is the founder and creative director of Minty Pixel. With over 10 years of experience in design and marketing, she's passionate about creating personal bonds between brands and users. When she's not making brands work, she's sketching, gardening, hiking and possibly re-re-rewatching classic sci-fi tv shows.

More Posts from Jay

Brands Built for Real Life

Brands Built for Real Life

Built your business but your brand feels half-finished? Discover how strategic branding for growing businesses helps you attract better clients, raise rates, and scale with confidence and without the overwhelm.

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Event Marketing Done Right: Highlights from a Community Effort

Event Marketing Done Right: Highlights from a Community Effort

Minty Pixel partnered with Waterbear Workshop, Zymos Brewery, and Extra Life to bring a local board game exchange event to life—complete with branding, print and digital promotions, and on-site support. In this post, we share how collaboration, community, and smart design came together to make it a success, plus key takeaways we’ll bring to our next event marketing campaign.

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Marketing Personas: A Good Place Perspective

Marketing Personas: A Good Place Perspective

Want to craft marketing messages that truly connect? Learn from The Good Place’s Michael who clearly used deep audience insights (for better or worse) and how you can apply the same strategy to make marketing personas. Plus, grab a free persona template to get started!

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